
Planning your wedding is exciting- trying on dresses, dreaming about the big day, and imagining your walk down the aisle. What shouldn’t be part of the experience? Worrying about things like tariffs.
Yes, the bridal industry is seeing a few changes, but don’t worry- at Coreena’s Bridal, we’ve got everything under control and are here to make sure your dress shopping stays just as magical as it should be.
So What’s This About Tariffs?
As of April 2025, the US has introduced higher tariffs- some as high as 145% on goods imported from China. Since about 90% of wedding dresses in the US are made in China, this shift has created a bit of a ripple across the bridal world.
But here’s the good news: dresses made in China are known for their beautiful details, luxurious fabrics, and amazing quality. That’s why so many of the most loved designers choose to manufacture there. These gowns are still just as stunning as ever- they’re simply caught up in some new policies.
Who’s Affected?
Right now only two of our designers- Maggie Sottero and Kitty Chen- are passing on these extra costs to brides. And just to be clear, this isn’t us raising prices- it’s the designers. We’ll always tell you upfront if a gown is affected. No surprises here.
Transparency is part of who we are, and we’ll walk you through everything clearly so you can feel confident in whatever gown you choose.
How We’re Navigating These Changes
You don’t need to worry- we’re already ahead of it. Here’s how we’re making sure your experience stays smooth, fun, and full of gorgeous options:
- Transparent pricing: If there’s a change in cost due to tariffs, we’ll tell you exactly why. We believe in open, honest communication.
- Lots of variety: We carry gowns from designers all over the world, so you’ll still have tons of beautiful, unaffected options.
- In-house alterations: Whether you order your gown or buy it off-the-rack, our skilled team will tailor it to fit you like a dream.

Want to Skip Tariffs Completely? Go Off-the-Rack
Here’s a little pro tip: you can bypass tariff-related costs altogether by purchasing your gown off-the-rack.
What does that mean? It just means buying the dress you try on in the store- no special order, no wait, no overseas shipping. And best of all? No tariffs!
Here’s why brides love it:
- Any gown in our store can be sold off the rack
- Many are available at a discounted price
- You’ll save time skip the stress and still look amazing
Same designer gowns, same wow factor- just a smart way to shop.

Tips for Brides Shopping Right Now
- Start early: Give yourself time, in most cases wedding gowns take 4-6 months to be delivered after being ordered.
- Ask about off the rack dresses: You might be surprised by how many styles are available (and discounted). Just ask your stylist- we love helping brides find hidden gems.
- Lean on your bridal team: We’re here to help you make sense of it all. You don’t have to keep up with tariffs and trade talk- we’ve already done that for you.

Bottom Line
The bridal world might be dealing with a few changes, but you don’t have to stress about them. Whether you’re going off the rack, ordering something custom, or just starting your search, Coreena’s Bridal is here to make it simple, transparent, and fun.
Have questions? We’re happy to chat, explain, or help you find that perfect dress… tariff-free or otherwise. Your dream dress is here and we’re ready when you are!!
